Authorized distributor of Bestform

At Concept Brands, we are dedicated to connecting retailers with world-class lingerie and sportswear brands that deliver quality, comfort, and style. As the exclusive distributor of Bestform, we are proud to bring this trusted name to Australia and New Zealand, offering retailers access to a collection that perfectly balances affordability and exceptional fit.

About Bestform

Since its founding in 1924, Bestform has been a pioneer in creating everyday lingerie that combines simplicity, comfort, and affordability. Known for its focus on wirefree designs, the brand has built a loyal customer base by delivering bras and sportswear that cater to the needs of real women.

Bestform offers a variety of lingerie essentials, from fuller-coverage bras to plunge cup shapes, and features practical options like front-fastening bras. Designed to suit both average and fuller figures, the brand emphasizes soft, breathable fabrics—often with cotton blends—that prioritize all-day comfort.

In addition to lingerie, Bestform’s sportswear range is tailored for active lifestyles, ensuring women feel supported during workouts or while on the go. With inclusive sizing and a commitment to practicality, Bestform continues to be a favorite for women seeking reliable, everyday essentials.

Why Partner with Concept Brands for Bestform?

As a trusted wholesaler and dealer, Concept Brands ensures retailers enjoy a seamless experience when stocking Bestform products. Here’s what makes us the ideal partner for your business:

• Exclusive Distribution Rights: We are the official distributor of Bestform lingerie and sportswear in Australia and New Zealand, offering genuine products for bulk orders.
• Low MOQs: We make it easy for businesses of all sizes to add Bestform to their inventory with flexible order requirements.
• Real-Time Inventory Management: Stay updated on product availability and never miss an opportunity to meet customer demand.
• Fast and Reliable Shipping: With efficient logistics, we ensure quick delivery, keeping your shelves stocked and your customers satisfied.
• Competitive Wholesale Pricing: Maximize your profit margins with access to Bestform products at attractive rates.

Bestform: Key Features

• Wirefree Comfort: Bestform specializes in wirefree designs that offer excellent support without sacrificing comfort.
• Versatile Styles: From plunge cups to fuller-coverage bras, there’s a design for every customer’s preference.
• Activewear Solutions: The sportswear range is designed for functionality and style, ensuring women feel confident during workouts.
• Inclusive Sizing: Bestform caters to a wide range of body types, offering options for both average and fuller figures.
• Soft, Durable Fabrics: With a focus on breathable, cotton-blend materials, Bestform guarantees comfort that lasts all day.

Elevate Your Product Offerings

By partnering with Concept Brands, you can bring the trusted Bestform brand to your customers, meeting their needs for affordable, high-quality lingerie and sportswear. With its proven reputation and timeless designs, Bestform is a must-have for retailers looking to expand their product range and attract a broader audience.

Contact Us

Discover the Bestform difference with Concept Brands. For wholesale orders and inquiries about stocking Bestform products, get in touch today. Together, let’s bring exceptional lingerie and sportswear to your customers.