At Concept Brands Pty Ltd (“Concept Brands”, “we”, “our”, “us”), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website https://www.conceptbrands.com.au.

Please read this policy carefully to understand our practices regarding your information and how we treat it.

1. Who We Are

Our website address is: https://www.conceptbrands.com.au.

Concept Brands is a distributor of premium lingerie, sleepwear, and swimwear brands in Australia and New Zealand. We work with both retail partners and individual users to offer seamless services through our website.

2. What Personal Data We Collect and Why

Contact Forms

When you submit your details via our contact forms, the information provided (including your name, email, and phone number) is collected solely for the purpose of responding to your inquiry or processing your order. Your information is not used for marketing purposes unless you have explicitly opted in.

Cookies

We use cookies to enhance your browsing experience.

• If you leave a comment, you may opt to save your name, email, and website in cookies for convenience, so you don’t have to fill these again when leaving future comments. These cookies last for one year.
• If you have an account and log in, we create temporary cookies to check if your browser accepts cookies. These are discarded when you close your browser.
• Login cookies last for two days, screen option cookies for one year, and if you select “Remember Me,” login persistence extends to two weeks.
• If you log out, the login cookies are deleted.
• If you edit or publish an article, an additional cookie will be saved, which contains no personal data, only the post ID, and expires after 1 day.

Embedded Content from Other Websites

Articles or pages on this site may include embedded content (e.g., videos, images, articles, etc.). Embedded content behaves as if you have visited the source website.

These external websites may collect data about you, use cookies, embed third-party tracking, and monitor your interaction with their content — especially if you are logged into an account on their platform.

Analytics

We use analytics tools to help us understand how visitors engage with our website. These tools collect data such as browser type, IP address, referring pages, and time spent on pages to improve our content, usability, and service offerings.

3. Who We Share Your Data With

We do not sell, rent, or trade your personal data. However, we may share your data with trusted service providers (such as IT, logistics, and payment gateway providers) who assist us in operating our website and conducting our business — provided they agree to keep this information confidential.

4. How Long We Retain Your Data

• If you create an account on our website, your personal information will be stored in your user profile. You can view, edit, or delete your personal data anytime, except for your username, which cannot be altered.
• Website administrators can also see and edit your profile information.

5. Your Rights Over Your Data

If you have an account or have left comments on our website, you can:

• Request an exported file of the personal data we hold about you.
• Request the deletion of your personal data, excluding any data we are legally obligated to retain for administrative, legal, or security purposes.

To exercise these rights, please contact us directly at:
Email: info[@]conceptbrands.com.au

6. How We Protect Your Data

We implement appropriate technical and organizational measures to secure your personal data against unauthorized access, alteration, disclosure, or destruction, including:

• Secure server environments.
• Regular security audits and updates.
• Controlled access to sensitive information.

7. Data Breach Procedures

In the event of a data breach, we will notify affected users as soon as possible and take immediate steps to mitigate any risks, in compliance with applicable Australian and New Zealand privacy laws.

8. Third Parties We Receive Data From

We may receive limited personal data from third-party partners or platforms (e.g., social media advertising services or retail partners) for business and customer service purposes. This data is treated with the same level of protection as data collected directly through our website.

9. Automated Decision-Making & Profiling

Our website does not engage in automated decision-making or profiling that could have a significant legal or similar impact on you.

11. Industry Regulatory Disclosure Requirements

Concept Brands complies with the privacy regulations set forth by:

• The Australian Privacy Act 1988 (Cth).
• The New Zealand Privacy Act 2020.

We may also comply with any international data protection regulations where applicable.

12. Your Contact Information

For questions, concerns, or requests relating to this Privacy Policy or your personal data, please contact:

Concept Brands
Email: [email protected]
Phone: +61 483948450
Address: Suite 4/40D Wallace Ave, Point Cook VIC 3030, Australia

By using our website, you consent to this Privacy Policy. We reserve the right to update or modify this policy at any time. Please check this page regularly for updates.

Thank you for trusting Concept Brands — your privacy is important to us.